News

Monday
22Feb2010

THE GUARDIAN: Old Rules Don't Apply

Far from being just another version of TV, online video advertising is a whole new ball game, and campaigns have just one aim in mind – to create active consumer engagement. The race is on for the best ideas

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Friday
19Feb2010

MARKETING-BOERSE.DE: Millward Browns Futures Group identifziert zehn Digital-Trends für das Jahr 2010

Frankfurt, 19. Februar 2010. Die Futures Group von Millward Brown beleuchtet zehn Trends, die die digitale Welt in diesem Jahr beeinflussen werden.

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Wednesday
17Feb2010

BRAND-E.BIZ: Back to the Viral Future

Future video. With Unruly Media, which monitors the viral scene via its Top 20 Viral Video Chart, keeping a close eye on the latest developments, it seemed smart to ask them to make a few predictions.

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Thursday
04Feb2010

BRAND-E.BIZ: Getting the Viral to do the Job

Viral veracity. Recently, we took a look at some of the branded virals that had appeared on the ad landscape in 2009, including those that really shook up the sector.

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Friday
29Jan2010

WIRED UK: London's Silicon Roundabout

Keep your Silicon Valley -- this is London's Silicon Roundabout. Named and first mapped out in July 2008 by Matt Biddulph (then CTO of Dopplr, now at Nokia), it comprised 15 startups.

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Thursday
28Jan2010

STRAIGHT UP SOCIAL: Apple iPad Tops Viral Video Chart

In addition to most every tech-related meme out there today, the Apple iPad is also topping Unruly Media’s Viral Video Chart this morning.

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Tuesday
29Dec2009

ADVERTISING AGE: Where Digital Marketing is Heading in 2010

As online video consumption continues to rise, advertisers increasingly value viral viewings as a clear and visible sign that their campaigns are engaging audiences.

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Monday
16Nov2009

BRAND REPUBLIC: Evian Roller Babies Make Guinness Book of Records 

Evian's 'Roller-skating Babies' viral ad, created by BETC Euro RSCG, has been recognised by the Guinness Book of Records as the most viewed online advertisement to date.

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Monday
26Oct2009

BRAND REPUBLIC: The Sun Marks 40 Years with Viral Spoofing Apple's iPhone Ads

LONDON - The Sun is marking its 40th anniversary with a cheeky viral created by Glue London, spoofing the Apple iPhone ads by positioning the newspaper as the original handheld device.

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Thursday
22Oct2009

WIRED: London's Silicon Roundabout

The term “Silicon Roundabout” is attributed to Dopplr’s Matt Biddulph, who defined it last year as “the ever-growing community of fun startups in London’s Old Street area.

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