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Boy Gets A Comb-Over In Funny New Spot For Jell-O


David Waterhouse

Let's face it, sometimes working for a living can be a real pain. Demanding bosses, rush-hour traffic, soul-crushing projects that there never seem to go anywhere...sometimes the 9-5 just doesn't add up to much at all. 

It's enough to make you pine for your childhood. You know, those sweet Jell-O days when the most demanding decision you needed to make was which cartoon you were going to watch. Those days when people just couldn't get enough of Jell-O. 

Of course, those days have now long gone. Youthful exuberance has been replaced by ageing acceptance, while holding company Kraft has seen year-on-year sales in refrigerated pudding, mousse, and gelatin drop by 19%.

No wonder Jell-O is keen to breathe new life into its advertising. In its first ad revamp since the early Noughties, it has decided to speak to the child in all of us. Or as their new tagline says, "Fun Things Up".

And judging by their funny new spot "Comb-Over", created by Crispin Porter + Bogusky, they have just about about managed it, with a little help from a boy in a comb-over and a boss that bears an uncanny resemblance to the one in cult classic, Office Space

What starts as a nice father-and-son moment over the dinner table, becomes a traumatizing lecture on the drudgery of working life.

It's a funny ad that is well worth a watch. It could be just what you need to breathe new life into your working day.

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