Adidas ads are cool. Star Wars is ultra cool. Fuse the two together and you get a bone fide powerhouse of cool- a force to be reckoned with! Cue, the new Adidas Star Wars video, currently riding high in the Viral Video Chart:

The recent success of this video has inspired me to dive deep into the archives of YouTube and the Viral Video Chart, in order to unearth some Star Wars viral gems. Here, in no particular order, are the fruits of my research:

Star Wars According to a Three Year Old- 2008

It's clear from recent viral hits such as David After The Dentist that cool kids, doing funny stuff is viral gold. This clip personifies this, Star War style. I particularly love the line: Don't talk back to Darth Vader, he'll get ya.. This lovely little lady, quite rightly remarks: It's a very exciting movie..

Star Wars Kid- 2003

This video clip is a viral classic, spawning numerous parodies and kick-starting the trend of kids gaining internet noteriety from their crazy antics. The clip below explains why Star Wars Kid was such a smash hit:

Dance Off with the Star Wars Stars- 2008

To quote Unruly's Sarah Wood, the "funny dance" is an irrepressible uber meme in a constant state of creative evolution (point in case, Evolution of Dance). Add a little bit Star Wars magic to this cultural phenomenon, and you have a brilliant, and hugely popular, video clip which has masses of viral appeal. 

Lego Star Wars 2006

Lego imitating real life has been a long- running, popular viral theme. We have had Lego Michael Jackson; Lego The Simpsons; Lego Man Makes Prank Call; Lego Batman/ Spiderman, the list goes on. Star Wars-Gets-the-Lego-Treatment is particularly funny, and so brilliant that it has become a bit of a meme in itself:

This is perhaps one of my favourite Star Wars virals, so cute, so geeky, so brilliant!! I particularly like the part where the two Ewoks enter the elevator and are swiftly kicked out by Darth Vader!! Jabba's contribution is also awesome!!

I couldn't write this post without giving a nod in the direction of Star Wars Facebook Updates. Whilst these do not pertain to viral videos, they are simply mega!! My favourite is Hans Solo's somewhat arrogant exchange with Princess Leia, and Chewbacca's coincidental heartbreak! Enjoy!!